the red is where your sysop password should be in your server.ini
type "*yoursysoppassword" in-game or append "*yoursysoppassword" to your existing password in your profile (if you don't want to type it all the time)
to change settings, just hop in your zone and hit ESC, then C
a detailed list will come up - F10 to save changes
or you can "*getfile server.cfg" (or any other .cfg), edit in a text editor (like notepad), save changes adn "*putfile server.cfg"